Lagai Cosméticos
Landing page for Lagai Cosméticos' Bruma MoonLit, a daily-use dermocosmetic promising visibly more even skin in 30 days. Built around a consistency-focused narrative, social proof and a conversion-optimized CTA.
About the Project
We developed the landing page for Lagai Cosméticos' Bruma MoonLit, a daily dermatological mist promising visibly more even skin in 30 days, with no procedures and no change to your routine. The page combines a consistency-focused narrative, before-and-after results, social proof with testimonials, dermatologist endorsement and a purchase section with plans.
Challenges and Solutions
The challenge was to communicate a skincare result that depends on consistency, without promising miracles, while keeping the sales persuasion. The solution was to structure the narrative in layers: a clear 30-day promise, proof that even skin comes from consistency, product benefits, strong social proof, dermatological endorsement and a purchase section with plans and a guarantee. The result: a smooth experience and copy geared toward conversion.
